Your life is Powered by You! In 2008, the Seattle Sports Commission launched the Powered by You (PBY) fitness movement as a comprehensive sports marketing program aimed at reducing the incidence of youth obesity in the state of Washington.
By utilizing five key strategies: knowledge, positive peer influence, role models, motivation, and self-confidence; we can empower youth to make long-term healthy lifestyle choices. PBY was created to reach younger generations by promoting and encouraging good health and physical activity.
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