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The Movement Against Youth Obesity
The Powered by You fitness movement uses the power of sports marketing, high profile and quality amateur sports, recreational events and activities that bring new participants to athletics, health mentors, corporate wellness and partnerships with existing programs to accomplish its goals. The focus of the Powered by You fitness movement is to reach young people through the SUBWAY� Washington Games. The program will begin in Washington, but is designed to be portable geographically, demographically and across multiple health initiatives. The Seattle Sports Commission created the Powered by You fitness movement as a community service to promote healthy lifestyles to young people in Washington. Your Opportunity
Sponsors of the Powered by You fitness movement will be front and center at the SUBWAY� Washington Games, one of the largest planned events to help fight youth obesity. This is an opportunity for businesses to use cause marketing to brand themselves in association with saving the lives of children.
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Nutrition Tips For Halloween
Yes indeed, it’s (almost) that time of year when the little darlings dress up in cute costumes and then try to gorge themselves into a sugar-induced coma. What can be done?
Some ideas:
• Give non-food “treats” to the little trick-or-treaters. Kids love getting something unique, such as little mini-Play Dohs, crayons, pennies, stickers, or small age appropriate toys. There are lots of options, and they can end up costing less than those bags of little candy bars. (Plus, you won’t be tempted to raid the leftovers afterwards.)
Learn more about healthy eating at Virginia Mason
Medical Center and their Nutrition Fitness for
Life program.
www.virginiamason.org
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